Are Murals Still Popular for Business Exteriors?
If you’ve spent any time walking through vibrant commercial districts, trendy neighborhoods, or even small downtown areas, you’ve likely seen eye-catching murals adorning the sides of businesses. Murals have long been a way for businesses to stand out, express their brand identity, and create a local landmark. But in 2025, are murals still a popular choice for business exteriors? The short answer: Yes! However, like any design trend, murals continue to evolve in style, purpose, and how businesses use them.
The Everlasting Appeal of Murals
Murals have been around for centuries, and their appeal is timeless. They serve as:
Marketing Tools: A well-designed mural can double as a form of advertising, drawing attention from passersby and giving customers a reason to stop and take photos (and hopefully share them online).
Community Connectors: Many businesses use murals to celebrate local history, culture, or artists, creating a sense of place and belonging.
Brand Statements: Murals help businesses showcase their values, aesthetic, and personality in a way that plain signage often can’t.
Are Businesses Still Choosing Murals in 2025?
Absolutely. While some trends in exterior painting shift, murals continue to thrive—especially in urban areas, arts districts, and hospitality-focused businesses like cafés, breweries, and boutiques. Social media has played a huge role in their popularity, as Instagram-worthy backdrops become a marketing strategy. Many businesses commission murals specifically to encourage customer engagement, knowing that a beautiful piece of art on their exterior can translate into free online exposure.
How Murals Are Evolving
While traditional painted murals are still common, businesses are now exploring:
Minimalist & Abstract Designs: Instead of intricate cityscapes or portraits, many businesses opt for bold color blocking, geometric patterns, or stylized designs that complement their branding.
Interactive Murals: Some murals now feature optical illusions, 3D elements, or built-in spaces where people can pose for photos.
Eco-Friendly Paints & Finishes: With a growing focus on sustainability, many businesses are choosing low-VOC, weather-resistant paints to ensure their murals look great without harming the environment.
Brand Integration: Businesses are finding creative ways to weave their logos or messaging into murals while maintaining an artistic and organic look.
Is a Mural Right for Your Business Exterior?
While murals are still popular, they’re not the right fit for every business. Consider these factors:
✔ Location & Visibility: A mural should be in a spot where it enhances curb appeal and draws positive attention.
✔ Brand Alignment: The design should reflect your brand’s identity and values.
✔ Durability & Maintenance: Murals require upkeep, especially in harsh weather conditions.
✔ Local Regulations: Some cities have rules on commercial murals, so it’s important to check local guidelines before starting a project.
Need an Exterior Update? Best House Painters Can Help!
Whether you’re considering a mural, a fresh coat of paint, or a full exterior makeover, Best House Painters specializes in transforming business exteriors to stand out. With over 25 years of experience, we know how to bring your vision to life—whether it’s a bold artistic statement or a sleek, professional finish.
